Loading...

Course Description

Have you considered starting a podcast to combine with your other marketing? Are you looking at the tremendous growth in podcasting and trying to figure out a way to use it to grow your business? This program is for you!

Podcasting provides a distinctive, personal connection to your audience, a powerful platform to showcase your expertise and personality, and a unique expression of your all-important personal brand, more important today in small business than ever before.

Course Outline

  • The Explosive Growth of Podcasting
  • Why Should Your Business Start a Podcast?
  • Creating a Podcast – the Basic Nuts and Bolts
  • What Equipment and Software do You Need?
  • How to Distribute Your Podcast
  • How to Promote Your Podcast
  • How to Measure Your Success

Learner Outcomes

  • The first steps in creating your podcast – where to start
  • Techniques, processes, and resources to create and produce your podcast
  • How to list your podcast on all the major podcasting platforms
  • How to use your podcast to help your business grow

Notes

A Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.  
Loading...
Thank you for your interest in this course. Unfortunately, the course you have selected is currently not open for enrollment. Please complete a Course Inquiry so that we may promptly notify you when enrollment opens.
Required fields are indicated by .