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Course Description

Social media marketing pros Bryan Smith and Megan Herrin of Acadia discuss tips and best practices to improve your small business social media marketing. Learn how you can bring in new fans and connect with existing customers.
 
Discussion includes an overview of available platforms plus best practices for developing your social media strategy, creating engaging content, and building a loyal audience.  

Course Outline

Agenda includes:  

  • Social Media Marketing Overview
  • Available platforms
  • Content
  • Audience building
  • Best Practices
  • Q and A

Learner Outcomes

Attendees will gain an understanding of:

  • What platforms are available and which are right for your small business
  • Tips and best practices for social media marketing
  • How to build a loyal audience
  • Creating content 

Notes

A Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.

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